Social and psychological product value perceptions

Publication

dc.contributor.author	Carvalho, João M.S.
dc.contributor.author	Marnoto, Sandra
dc.contributor.author	Sousa, Célio A.A.
dc.date.accessioned	2021-04-29T09:43:39Z
dc.date.available	2021-04-29T09:43:39Z
dc.date.issued	2019-07-03
dc.description.abstract	The distributed value is perceived by the customer as the difference between the total value and the total cost of the product (good, service, idea, information, experience), also corresponding to the perceived value of use of the product, which includes experiences, sensations and mental states. Note that the total cost to the customer comprises all types of costs, financial (price, ability to pay, opportunity cost) and non-financial costs (physical, psychological and social aspects related to the use of the product, such as accessibility, embarrassment, usability, etc.), in which he expects to incur to evaluate, obtain and use the product.	pt_PT
dc.description.version	info:eu-repo/semantics/publishedVersion	pt_PT
dc.identifier.uri	http://hdl.handle.net/10400.24/1798
dc.language.iso	eng	pt_PT
dc.peerreviewed	yes	pt_PT
dc.title	Social and psychological product value perceptions	pt_PT
dc.type	conference object
dspace.entity.type	Publication
oaire.citation.endPage	289	pt_PT
oaire.citation.issue	1	pt_PT
oaire.citation.startPage	285	pt_PT
oaire.citation.title	NBM Berlim 2019 - Full Conference Proceedings	pt_PT
rcaap.rights	openAccess	pt_PT
rcaap.type	conferenceObject	pt_PT

Files

Now showing 1 - 1 of 1